ATFX Picks ADSS' Former Sales Executive Khaldoun Sharaiha as CEO MENA

(Source:Linkedin)

Fazzaco learned that ATFX, a global leader in Forex and CFD brokerage, has further strengthened its operation in MENA with the latest hire of Khaldoun Sharaiha as its Chief Executive Officer MENA.

As seen on his Linkedin profile, prior to joining ATFX, Khaldoun previously was Global Head of Sales at ADSS from March 2020 to October 2022. He first joined ADSS in May 2013 as Director, and then left the company in 4 years later. 

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Before working as Global Head of Sales, Khaldoun was Global Head of Retail Sales of Business and Strategic Management of Equiti.com, and then moved to CEO of Equiti Jordan after one year.

Prior to this, Khaldoun spent for more than five years with Dukascopy and most recently served as Head of Middle East & North Africa. Over the course of his career, he also held sales and marketing roles at InterContinental Hotels Group and Graphic Master.

Market Performance

In August, ATFX UK, the subsidiary of retail forex broker ATFX, has release its financial results​ for the year ended 31 October 2021. Despite the ongoing pandemic situation, 2021 has been a good year for the company.

Specifically, the company's turnover of the fiscal year reached £2.94 million, a decline of 3 percent from last year's £3.02 million. However, the company achieved a net profit of £225,000 in 2021, versus a loss of £766,000 in 2020.