Bitpanda and Plum Partner to Introduce Crypto Investing
Bitpanda, a unicorn cryptocurrency startup based in Austria, announced that it has joined forces with the smart money app Plum, offering instant access to crypto investing to Plum's rapidly growing customer base.
Bitpanda's collaboration with Plum brings together their shared vision of giving everyone the ability to take control of their financial future through simple, easy-to-use financial products.
Victor Trokoudes, CEO and co-founder of Plum, said: "It's our ambition to provide access to a broad range of assets for our customers so they can properly diversify their investment portfolios and support their growth over the long-term. We're delighted to work with Bitpanda, a digital asset leader, so our customers can now also access crypto in a secure, convenient and simple way, alongside our existing, broad range of stocks and funds. We have a shared mission of a more accessible and informative financial system that helps people get the most from their money. Plum already enables people to save, invest, spend and budget more easily. The addition of crypto to our app helps our customers to manage their finances in one place."
Eric Demuth, co-founder and CEO of Bitpanda, added: "At Bitpanda, we are keen to bring investing closer to everyone, everywhere. In a world where financial services are rapidly evolving, and consumers demand more convenience and safety, we have created an innovative API-based infrastructure that provides other companies and their customers with access to a state-of-the-art trading experience. This saves time and money, and ensures they are trading via one of Europe's leading exchanges, that complies with the strictest regulatory standards – something that our partners can rely on. We share a core mission with Plum, to make investing accessible to all, and I'm excited we are now able to do that together."
Subscribe Now
