eToro Inks A Partnership Deal with German Football Club RB Leipzig

eToro, a leading social trading provider, has been an official partner of the German football club RB Leipzig, as part of its continued effort to expand its investments in a range of sporting communities around the world.

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According to the announcement, the partnership will initially run for two years until 2023, with the option to extend. The aim of the partnership is to create regular digital touchpoints between the RB Leipzig community in Germany, with ‘trade and investment’ as eToro’s two key assets.

As part of the plan, the eToro brand will be visible during home games at the Red Bull Arena, and will be integrated into a regular statistical format on the club’s digital platforms.

eToro will also launch a unique and authentic content piece on the topic of 'Market trading', which will seek to inform fans and the RB Leipzig community about various topics and strategies in order to make the world of trading easier to understand with the help of tutorials.

"In eToro, we have been able to secure a partner that is a top brand in the field of online investment and that offers an exciting global network,”Oliver Mintzlaff, CEO of RB Leipzig commented.”eToro are also very experienced in the world of sports sponsorship, meaning that we will now be able to implement several joint projects in order to inform our fans about these topics.”

“Our partnership with RB Leipzig is important for us, as the club have been able to achieve a lot in a relatively short amount of time, and still have an immense potential,”Doron Rozenberg, Head of marketing in the DACH region at eToro added.

The social investment network has been active in the last few months to arrange deals with sports teams across the globe, mainly in the football sphere. Last month, eToro has signed a sports sponsorship deal with the Dutch professional football club SBV Vitesse​.