IS Prime Appoints Ben Robinson as Head of Marketing

Fazzaco learned that ISAM Capital Markets Group's subsidiary IS Prime has announced the appointment of Ben Robinson as the company's Head of Marketing. 

According to the official press release, Ben will be responsible for IS Prime's marketing and brand strategy, and will report directly to Raj Sitlani, Managing Director, ISAM Capital Markets. He will focus on global communications, events and digital marketing, raising the profile of the fast growth Prime of Prime amongst brokers, hedge funds and asset managers. 

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Ben brings with a demonstrated history of working in the finance, retail, recruitment, electronics and sports industries to IS Prime. As seen on his Linkedin profile, Ben joins the company from Finalto, where he served as Head of Marketing & Digital for the last three years. Moreover, Ben has been serving as Board Trustee at Sirlute since January 2018.

Prior to joining Finalto, he worked as Head Of Digital at two companies, Zellis and Jessops Europe Limited. Over the course of his career, Ben also held different marketing-releated roles across many entities, including Robert Walters, Molecular Life, Humax Electronics Ltd, CASIO Electronics Co. Ltd, Big Cat Group, Nike and Heart of England Conference and EventsHeart.

​As Fazzaco reported earlier, IS Prime has published its financials for the year ending on June 30, 2021. According to the company, it's revenue for the year reached £37.9 million, up from £36.1 million in its previous fiscal year end in March 2020.