Joy Dabeet Joins Amana Capital as Chief Marketing Officer

Fazzaco learned that Amana Capital, the MENA's leading online financial trading firm, has appointed Joy Dabeet as the company's Chief Marketing Officer.

Dabeet is a marketing veteran with 16+ years of expertise in development of brands and implementation of data-driven marketing strategies. Before joining Amana Capital, she serves as Marketing Manager for the Middle East and North Africa (MENA) region at Amazon.

At Amazon, she was responsible for branding of Amazon assets across the MENA region, and headed key bank partnership deals across MENA. In her new position, Dabeet will spearhead Amana's marketing, communications, product innovation, advertising, and also brand digital marketing initiatives.

"Joy is a highly-experienced and talented marketing leader with a proven track record of building and modernizing the region's most well-known brands,"said Amana's CEO, Muhammad Rasoul."With her extensive brand transformation experience, consumer-centric approach to both marketing and communications, and ability to build and inspire teams, I am more than confident that she will propel Amana Capital to the next level."

"I am thrilled to be joining the very talented team at Amana at such a pivotal moment for the brand,"Dabeet said."I believe that the firm's potential is unlimited, and I look forward to working with the entire team to build and accelerate the brand's momentum in the future to come."