MyBank Reports Record Transaction Volume, Expands European Reach

MyBank, a scheme-based "pay by bank" payment solution, has announced a significant milestone, recording its highest transacted volume since its 2013 market launch, reaching 60 billion euros. This achievement, which includes a yearly transaction value of approximately 10 billion euros in B2B, 252 million euros in B2C, and 3 billion euros targeted at Public Administration in 2024, indicates a growing consolidation of MyBank within the payment sector.

The platform has notably distinguished itself in the B2B segment, becoming a preferred solution for high-value transactions. According to MyBank, the immediate certainty of collection and automated reconciliation offers a competitive advantage for businesses.

Tarik Zerkti, CEO of PRETA, the company that owns and manages MyBank, stated, "In a rapidly evolving market, MyBank is establishing itself as a key player in digital payments in Italy and Europe. The results demonstrate the increasing appreciation for our offering, especially in the B2B sector." He added that considering growth estimates for account-to-account transactions globally, MyBank's adoption is becoming a strategic priority for financial institutions and companies. PRETA plans to continue its expansion into new markets, building on its existing presence in Belgium, Spain, Portugal, the Netherlands, and recently, France.

In conjunction with this growth, MyBank has launched a redesigned website. Developed in partnership with Belgian agency CREATIVEROOM, the new site features an enhanced visual identity and an improved information architecture, aiming to provide seamless navigation and an optimized user experience.

Diana Gangichiodo, PRETA's Head of Communication and Marketing, commented that the new site "emphasizes our commitment to efficiency and accessibility, reflecting the core values of MyBank."

MyBank, active for over ten years, continues to offer a reliable payment solution that enables transactions without amount limits and prioritizes personal data security.