paysafecard launches in The Republic of Moldova

paysafecard, a market leader in eCash payment solutions, announced it has launched in Moldova as a new safe and easy way to pay with cash for online purchases, particularly in the digital entertainment space.  

paysafecard enables consumers to shop for goods and services online, simply and securely, using a 16-digit code to complete the payment transaction. The company provides an ideal solution for Moldovans to use cash to not only make online purchases conveniently but also join the world of gaming, social media and communities and film and music without the need for bank accounts or credit card information.   

According to paysafecard, 3.07 million out of Moldova’s 3.65 million inhabitants use the internet, 1.92 million among them accessing it via a mobile device. As of 2019, only 14% of the adult population had credit cards and three out of four transactions were paid using cash. Therefore, it opens up significant possibilities for online shopping for millions of consumers. 

Udo Müller, CEO of paysafecard, commented on the launch: "We’re excited to be launching in Moldova, a country where much of the population is underserved in terms of credit cards and a high number of transactions are made using cash.  paysafecard will enable Moldovans to move their cash online and participate in the online marketplace, easily and securely.”