tastyfx is the New Name! IG US Announces Major Rebranding Strategy

Fazzaco just learned that IG US, a renowned Forex broker, has just announced its rebranding to tastyfx on Monday, aiming to provide a more cohesive experience for its US-based clients and aligning more closely with the tasty family of products. Despite the name change, the core trading platform will remain familiar to users, with ongoing enhancements to improve forex trading technology.

Pete Mulmat, CEO of tastyfx, remarked, "Changing our name to tastyfx marks the beginning of a new chapter for us." He emphasized that tastyfx aims to deliver an unparalleled forex trading experience with fast technology, zero commissions, and robust customer support.

JJ Kinahan, CEO of IG North America and President of tastytrade, added, "The tastyfx rebrand is another illustration of how we're evolving our company identity and our brands, while continuing to offer the fast, easy forex trading experience that our customers love."

The rebrand includes updates to the website URL, social media handles, email addresses, and the mobile app. The new web presence can be accessed at tastyfx.com, and users are encouraged to update their bookmarks accordingly. The app will also reflect the new branding while maintaining its core features and user information. More updates can be learned at tastyfx.com​.