Virtu Financial and InvestorLink Partner to Enhance Global Retail Access to Primary Markets

Virtu Financial​, a leading global provider of financial services, market making and technology solutions, has established a partnership with InvestorLink, a primary market workflow technology provider, to deliver greater access for retail investors to the primary markets.

In this collaboration, InvestorLink's primary market order management and AI-powered matching platform will be combined with Virtu’s global infrastructure to provide underwriters with seamless access to Virtu’s network of retail broker-dealers.

By leveraging its technology platform, InvestorLink will connect Virtu's retail broker universe directly to the primary capital markets to support the efficient distribution of IPOs, follow-ons, municipals, and private funds, noted Matt Michel, Founder and Managing Partner of InvestorLink.

Stephen Kay, Global Head of Broker-Dealer Sales at Virtu, stated, "We are delighted to collaborate with InvestorLink to help connect retail brokers with hard-to-access investment solutions. By combining Virtu’s connectivity to all major custodians, clearing firms, and TAMPs with InvestorLink's advanced primary market technology solutions, we are confident in our ability to drive significant value for all stakeholders."

"We are excited to leverage Virtu’s global reach and expertise in serving retail investors' needs to create a data-driven solution offering enhanced distribution and execution for the 28 leading investment banks we support," Matt Michel added.