BUX Announces the Rebranding of Its Trading Platform to Stryk

BUX, Europe's fastest-growing neobroker, today announces the rebranding of its derivatives trading app from BUX X to Stryk.

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The rebrand comes as the company tries to differentiate Stryk and BUX Zero, an investing app available in 8 countries, with most recent market entries being Ireland, Spain and Italy. In addition, BUX is trying to enhance the experience of clients who focus on leveraged trading with CFDs on indices, stocks, gold, forex and more.

Stryk users are focused on trading in leveraged products at a more frequent and flexible pace, with access to inbuilt social channels in the app. BUX Zero users, on the other hand, are looking to build wealth over the mid to long term, investing in a wide array of asset classes such as stocks, ETFs, and crypto.

"With Stryk, we are relaunching our successful CFD trading app, that has been used by over 2 million users in Europe and the UK, since 2014,"said Salim Sebbata, CEO at Stryk."With a new design and recently acquired regulatory licences, we are expanding our footprint in Europe and offering more clients an easy and exciting way to trade CFDs - all with the support of the in-app community, social trading features, and daily news localised for all markets."

"BUX X was launched in 2014 as a platform to trade CFDs. Year after year, it has continued to evolve and now the next iteration is 'Stryk',"said Yorick Naeff, CEO at BUX."With these two brands we aim to differentiate between two types of investors: those in it for the long term can choose BUX Zero, and those trading for the short term can continue to use all of the functions loved in BUX X, but now with Stryk. While we are diverging the brands, BUX will still be able to cater to the needs of our clients across Europe, whatever their financial goals are."

With offices in the UK and Cyprus, Stryk is available in the UK and 13 countries across mainland Europe.